10 Essential Steps To Make Next Year Your Best Year Ever

January 17, 2018

Looking to make a change for 2018? Did you make a New Year’s resolution, that this year would be your biggest year of growth?

I’ve been blessed to have coached hundreds of doctors over the last 18 years, many who have cracked the 7-figure mark. Let me share with you 10 essentials that I believe if you implemented tomorrow, would open the floodgates to instant growth in your practice.

1. Team Training

One of the most important pillars of growth in your practice is team dynamics and ownership. I train my team 1 to 2 hours every week, then 3-4 hours every quarter on a special training called “A-Z”. you’ll quickly discover you put out those little fires and create a well-oiled machine in your procedures. Scripting, role-playing and financials are some of the essentials your team must actively train on. Grab all the team training you will need HERE for just $1.00!

2. Social Media

This is a key ingredient to success in today’s practice, yet only maximized by 5% of the profession. By updating your website to be more “direct response”, optimizing your SEO, SEM and SMM (social media management), you can capitalize and add an extra 30-40 more new patients per month. We mastermind on secrets and best practices of social media (and so much more) at our annual UCAM event – held in a different tropical destination each year. Learn more at www.ucam.fun

3. Marketing Mastery (What’s your offer?)

There’s nothing worse than a month of low new patients. We’d all agree that a great month of new patient attraction equals a great month of volume and income. Make your procedures your promotions and your promotions your procedures and implement internal tools like your “Family Gift Certificate”, or “Bring A Friend Day” to get patients to refer.

4. Personal Rituals

The #1 issue with doctors has always been their personal energy. It makes sense that in order to serve more patients, you’ll need more personal energy. Early morning exercise, pure nutrition, hydration, paleo diets, supplements, meditation are some of the core essentials of creating a solid foundation for practice growth.

5. Shorter Adjustment Times

When your spouse asks for that 11:00 pm adjustment prior to going to bed, I’ll bet it only takes 1 minute to adjust them. So why would we spend 5 to 10 minutes with a patient? It’s a bit of a contradiction. Internationally, the maximal ideal time per adjustment is only 2.5 minutes. This allows maximal practice growth, increases productivity in your practice and reduces patient wait time.

6. Open Concept

It’s been my experience that you can double your practice’s productivity by moving to another practice layout design. The most productive is an open concept or T-bar approach in your practice. It’s fun, practical and dramatically improves that “dull” energy of your practice.

7. Patient Education

There are 3 critical areas I enforce with my doctors to massively improve conversion and retention. First is the “Doctor’s Report“, whereby patients learn about the “Big Idea” prior to receiving their report of findings. Second is the Anniversary Report and 3rd is monthly Transform Power Workshops. These re-anchor patients to care and help beat the medical brainwashing outside your 4 walls.

8. Care Plans

Internationally, my doctors are killing it with 6 and 3-month care plans. If you’ve mastered the 12-month plans…then congrats. Newbies start with the shorter plans which are economically affordable for patients in today’s stressful economics. All my care plans can be found inside of my monthly Jetpack membership! (Try it HERE for just $1.00!)

9. Wellness Care

This is the #1 component often missed by doctors is their backend of care with wellness care plans. You can learn more about added income and retention through wellness by accessing our JetPack program at chiropractic-masters.com/jetpack

10. Philosophy

Understanding the philosophy of Chiropractic is essential to success today. Is it any wonder that the most principled Chiropractors are often the most successful. It’s congruent with how we get adjusted and how we adjust our families. Spend 15 to 30 minutes in the Green Books or online and take ownership.

To help make 2018 your BEST year ever, you can access: